Google and More Google

  • October 19, 2006

More than a few people have been asking us about Google’s acquisition of YouTube.com lately. $1.65 billion is a lot to pay for an 18 month old company with little revenue. Our answer? Google needs content to sell ads, and Google has a lot of money. A hyper growth website …

Search Sophistication Drives Sales and Marketing for Many

  • October 2, 2006

According to a prediction by Performics, online sales are expected to increase by 53% this 2006 holiday season. Much of that increase is a result of increased knowledge and use of search marketing by marketing managers apparently. They reported that more and more marketing managers are harnessing the full value …